Privacy Policy
Last Updated: 18 Sep 2025
Effective From: 18 Sep 2025

This Privacy Policy describes how Simple Stainless, operated by AV Group AB (“we”, “us”, or “our”), collects, uses, and shares personal information when you visit or use our website (https://simplestainless.com/) (the “Service”). By accessing or using the Service, you agree to this Privacy Policy. If you do not agree, please refrain from using the Service.

We may update this Privacy Policy from time to time. Changes will be posted on the Service and will become effective 180 days after publication. Your continued use of the Service after that date constitutes acceptance of the updated policy. Please review this page periodically.

  1. Information We Collect

    We may collect and process the following personal data:

    1. Name
    2. Email address
    3. Phone number
    4. Address
    5. Payment information (processed securely by our payment providers)

  2. How We Use Your Information

    We use the information we collect for:

    1. Processing and fulfilling customer orders
    2. Customer support
    3. Payment processing
    4. Collecting customer feedback
    5. Website security and fraud prevention
    6. Advertising and remarketing (only where legally permitted and with required consent)

    If we intend to use your information for any other purpose, we will request your consent before doing so (unless otherwise required by law) and will then use it only for the purposes for which consent was given.

  3. How We Share Your Information

    We do not sell your personal data. We may share your information only in these cases:

    1. Payment processors (Stripe and Klarna) to process transactions
    2. Analytics/advertising providers, only where legally permitted and to the extent necessary

    We require such third parties to use the personal data we provide only for the specified purpose and to retain it no longer than necessary.

    We may also disclose information to (1) comply with law, regulation, court order, or legal process; (2) enforce our agreements, including this Privacy Policy; or (3) protect rights, property, or safety. If we undergo a merger, acquisition, or asset transfer, your information may be transferred to the new owner.

  4. Data Retention

    We retain personal data for 90 days to 2 years after an account becomes inactive, or as long as necessary for the purposes described in this policy. Certain data may be retained longer where required by law (e.g., accounting/tax). Anonymized or aggregated data that does not identify you may be stored indefinitely.

  5. Your Rights

    Depending on applicable law, you may have the right to access, correct, or delete your personal data; restrict or object to processing; request data portability; withdraw consent; and lodge a complaint with a supervisory authority. To exercise your rights, contact us at info@simplestainless.com. We will respond in accordance with applicable law.

    Note: if you refuse to provide necessary information or withdraw consent required for certain services, we may be unable to provide those services.

  6. Cookies

    For details on how we use cookies and similar technologies, see our Cookie Policy.

  7. Security

    We use reasonable technical and organizational measures to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. You provide information at your own risk.

  8. Third-Party Links

    Our Service may contain links to websites not operated by us. This Privacy Policy does not cover third-party practices. We recommend reviewing the privacy policy of every site you visit. We are not responsible for the content, policies, or practices of third-party sites or services.

  9. Contact / Data Protection

    If you have questions or concerns about our handling of personal data, contact:
    AV Group AB
    Överstegatan 2F
    Göteborg, Sweden
    Email: info@simplestainless.com